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A Brand to Regenerate the Earth
Thursday, September 22 @ 3:30 PM - 4:30 PM EDT
What would a brand for earth look like?
The idea of transforming “branding” from a mark of ownership to a mark of stewardship is changing our daily interaction with millions of brands to shape our world for the better.
Architect Harry Uvegi has designed the blueprint for the ad world and us all to embrace a truly regenerative economic model that allows us to thrive by stewarding planet Earth instead of exploiting her. Brand Earth is an icon worth our radical, audacious, and courageous commitment to reconnect, restore, reciprocate, and reconcile our symbiotic relationship with nature. Earth is our only Brand and CEO that we hold ourselves accountable to. As we are all shareholders on this planet together, how can your brand support – and be supported by – Brand Earth?
Tune in and learn about this incredible idea that has one of the greatest potentials to change the economic game and the way we do business for good! The excitement generated around the Brand Earth concept has been immense so please take this opportunity to get acquainted and understand its evolutionary transformative power which is now unfolding!
Presenter Bio for Harry Uvegi:
A Columbia University trained architect by trade, Harry founded his first design firm in 1978 and has designed and consulted internationally on high-end residential and commercial projects in his 40+ years in the Architecture and Design field. He embarked on a new journey in 2002 with the creation of Aspirallink, a search engine for sustainable products and services. Upon a deeper reconnection to nature, he became a founding member of Biomimicry NYC in 2012.
Since then, he has helped to bring Biomimicry into the spotlight for solving global challenges. In November 2014, he facilitated the BiomimicryNYC + Urban Green Harbors workshop titled “How would nature design resilient breakwaters?” together with Prof. Anamarija Frankic, co-founder of Biomimicry New England. The workshop brought together 40 people from across the United States—students, teachers, biologists, architects, designers, engineers, and business people—to focus on developing nature-inspired, ecosystem-restoring solutions for NYC Harbor Restoration on Governors Island. In 2015, Harry Uvegi founded brand.earth, a nature-inspired purposeful business model to help exponentially scale innovative nature-inspired solutions. He is currently engaged with bringing the brand.earth vision to the advertising industry and a beyond to create a more regenerative world.
Date & Time: Thursday 9/22, 3:30pm – 4:30 EDT
Join Zoom Meeting Link:
Meeting ID: 581 904 4400